mls - mvp 23’
Major League Soccer approached me to create a short animation for the launch of their annual MVP of the Year social media campaign. This year, we reimagined the MVP as a posable toy that springs to life, showing off its skills across a tabletop. It was an exciting challenge, and I was lucky to collaborate with a small but incredibly talented team to bring the concept to life.
I was lucky enough to have the uber talented Djeison Canuto join me for this one, handling all the character modeling/shading. Below are some images from that process.
Below are some behind the scenes images from concept and story to character design and cameramatic.
Role: Director, Animation, Compositing
Produced at: Assembly
Directed by: Frankie Principe